{"product_id":"flexible-visual-systems-the-fvs-atlas-martin-lorenz","title":"The Fvs Atlas: Flexible Visual Systems | Martin Lorenz","description":"\u003cp class=\"p1\"\u003eA vivid, high-impact reference that feels as dynamic as the systems it explores, \u003cspan class=\"s1\"\u003e\u003ci\u003eFlexible Visual Systems: The FVS Atlas \u003c\/i\u003e\u003c\/span\u003ebrings contemporary branding into motion. It’s a book that shifts the focus away from static marks and toward identities that evolve—designed to flex, respond, and adapt across contexts.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eInside, bold layouts and system-driven compositions map out how visual identities can expand beyond logos into living frameworks. Drawing from a wide range of real-world examples and insights, the pages move between structured grids and expressive transformations, offering a tactile sense of how flexible branding operates in practice.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eReach for it when building identities that need to stretch across platforms, or when rethinking how a brand behaves over time.\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eProduct Details\u003cbr\u003e• Made by \/ Designed by: Lorenz, Martin\u003cbr\u003e• Type: Paperback book\u003cbr\u003e• Pages\/Sheets: 296 pages\u003cbr\u003e• Dimensions: 1.0” H x 9.7” L x 7.5” W\u003c\/p\u003e\n\u003cp class=\"p1\"\u003ePerfect for\u003cbr\u003e• Branding designers exploring adaptive identity systems\u003cbr\u003e• Studio reference for contemporary visual strategies\u003cbr\u003e• Creative direction and identity development work\u003cbr\u003e• Designers interested in system-based thinking\u003cbr\u003e• Expanding a modern graphic design library\u003c\/p\u003e\n\u003cp class=\"p1\"\u003eA forward-looking addition for shaping brands that move and grow.\u003c\/p\u003e\n\u003cp class=\"p2\"\u003e\u003ci\u003eColor may vary slightly depending on screen settings.\u003c\/i\u003e\u003c\/p\u003e","brand":"Ingram","offers":[{"title":"Default Title","offer_id":47754643570740,"sku":"065482590","price":55.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0286\/8310\/8404\/files\/FVS_6_2048x_jpg.webp?v=1777593355","url":"https:\/\/weare1976.com\/products\/flexible-visual-systems-the-fvs-atlas-martin-lorenz","provider":"WE ARE 1976","version":"1.0","type":"link"}